Domain Authority is an incredibly well-known metric throughout the SEO industry, but what exactly is the right way to use it? In this week’s edition of Whiteboard Friday, we’re delighted to welcome Cyrus Shepard as he explains both what’s new with the new Domain Authority 2.0 update, and how to best harness its power for your […]
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7 Red Flags to Watch Out For When Auditing Your Link Profile
From irrelevant, off-topic backlinks to cookie-cutter anchor text, there are more than a few clues hidden in your backlink profile that something spammy is going on. Alone they might not be something to worry about, but in conjunction, common red flags can spell trouble when you’re performing an audit on your backlink profile. In […]
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What a Two-Tiered SERP Means for Content Strategy
If you’re a big site competing to rank for popular head terms, where’s the best place to focus your content strategy? According to a hypothesis by the good folks at Distilled, the answer may lie in perfectly satisfying searcher intent. Click on the whiteboard image above to open a high resolution version in a […]
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6 Ways to Earn Higher Rankings Without Investing in Content Creation & Marketing
http://moz.com/blog/earn-higher-rankings-without-content-creation-whiteboard-friday Content is certainly important, but we have to remember all the other tools we have for improving our rankings. In today’s Whiteboard Friday, Rand covers six great methods that don’t even involve content marketing. source Social Hero Media is your Edmonton Alberta SEO experts call 587 200 3383 for a free consultation SEO News […]
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Keyword Targeting, Density, and Cannibalization – Whiteboard Friday
http://moz.com/blog/keyword-targeting-density-and-cannibalization-whiteboard-friday Keyword targeting is still an integral part of online marketing, but it isn’t the same as it used to be, and we want to make sure you’re able to keep up with the changes. In today’s Whiteboard Friday, Rand covers today’s best practices for keyword targeting, and clears up some common misconceptions about keyword […]
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