Whiteboard Friday Recap 2023: AI Edition

The topic of Artificial Intelligence (AI) and ChatGPT has dominated headlines over the past year. With the widespread adoption of ChatGPT, a chatbot from OpenAI that has reportedly reached 100 million weekly active users recently, there is no doubt that this level of adoption is drastically altering the way the online world functions. So how […]

Read More

Data Storytelling: Skills and Elements — Whiteboard Friday

The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Join Lazarina in this Whiteboard Friday where she discusses the critical skills and elements involved in data storytelling. Learn about data analysis, and data visualization, as well as how to communicate wins and […]

Read More

Measuring E-A-T? — Whiteboard Friday

The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. The level of trust users have in your brand’s expertise is an important component when vying for that #1 spot, but Google has been ambiguous about what E-A-T (expertise-authoritativeness-trustworthiness) actually is, […]

Read More

The One-Hour Guide to SEO, Part 1: SEO Strategy

Can you learn SEO in an hour? Surprisingly, the answer is yes, at least when it comes to the fundamentals!  With this edition of Whiteboard Friday, we’re kicking off something special: a six-part series of roughly ten-minute-long videos designed to deliver core SEO concepts efficiently and effectively. It’s our hope that this will serve as a helpful […]

Read More