Ever get that spooky feeling that Google somehow knows exactly what you mean, even when you put a barely-coherent set of words in the search box? You’re not alone. The search giant has an uncanny ability to un-focus on the keywords in the search query and apply behavioral, content, context, and temporal/historical signals to […]
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5 Reasons Legacy Brands Struggle With SEO and What to Do About Them
Given the increasing importance of brand in SEO, it seems a cruel irony that many household name-brands seem to struggle with managing the channel. Yet, in my time at Distilled, I’ve seen just that: numerous name-brand sites in various states of stagnation and even more frustrated SEO managers attempting to prevent said stagnation. Despite global […]
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Why Every Website Should Invest in Local Links and Citations
https://moz.com/blog/why-every-website-should-invest-local-links-citations-whiteboard-friday At first glance, local links and local citations might seem unnecessary for non-local websites…. source Social Hero Media is your Edmonton Alberta SEO experts call 587 200 3383 for a free consultation SEO News Headlines
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Prioritize your link building efforts – Whiteboard Friday
https://moz.com/blog/how-to-prioritize-your-link-building-efforts-opportunities-whiteboard-friday We all know how effective link building efforts can be, but it can be an intimidating, frustrating process — and sometimes even a chore. In today’s Whiteboard Friday, Rand builds out a framework you can start using today to streamline and simplify the link building process for you, your teammates, and yes, even your […]
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