The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. This week I’ve been fortunate enough to get access to both Google Bard and the New Bing, so a day later, I’m here to share my first impressions. What is the new Bing? […]
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What a Two-Tiered SERP Means for Content Strategy
If you’re a big site competing to rank for popular head terms, where’s the best place to focus your content strategy? According to a hypothesis by the good folks at Distilled, the answer may lie in perfectly satisfying searcher intent. Click on the whiteboard image above to open a high resolution version in a […]
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