Lead Generation

Every walking, breathing human out there is a potential customer. But without the proper tools and know-how, it is nearly impossible to turn those potential customers into paying customers. Attracting and converting strangers into individuals who are going to support your business is what we do best.

We offer a multitude of ways to better understand you and your customers.

Inbound Marketing

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A successful brand strategy will make you and your business stand out from the crowd. With increased competition across the market, you need to work with someone who will give you a razor-sharp edge against your competitors. Social Hero Media has a full team of experienced brand strategists, developers, designers and content creators who will work collaboratively with you in order to produce an incredible brand strategy for your business. From concept to launch and beyond, we have all the tools needed to not only get you to the starting block but to get you across the finish line miles ahead of everyone else.

Conversion Rate Optimization (CRO)

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What is an effective brand strategy without the means of testing, tweaking and tracking its performance? Our developers have the ability to analyze the effectiveness of your website’s conversion rate using a variety of methods and tools, such as:

  • A/B Tests
  • User Testing
  • Heat Maps
  • Call-to-Action Testing
  • Analytics Interpretation


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Pay-Per-Click (PPC) is essentially a form of advertisement in which you pay for each click on your ad. These ads are displayed on search engines, such as Google, Yahoo, and Bing. PPC ads can also be displayed on websites. They are a fantastic way to draw the attention of consumers to your content, your product or your service. We use highly targeted keywords and keyword phrases to draw attention to your ads from your targeted markets in order to increase traffic to your website.

Content & SEO

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The fun thing about website content and SEO is that website content performs double duty as SEO. What this means is that when search engines are scraping the internet looking for high-quality content from high-quality websites, we are able to feed them the right content from your website to help you get noticed and ranked highly on places like Google, Yahoo, and Bing. This means more people seeing your business and a higher conversion rate of potential customers into paying customers.

Email Marketing

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Email marketing is the tried and true, reliable cornerstone of every solid marketing campaign. For every dollar spent on it, email marketing has an average return of $38, making it a highly effective means of reaching out and attracting the right consumers to your brand. Email marketing is only one of the many services that Social Hero Media offers. So whether you are looking to draw customers to a sales event, promote a new service or product, or to simply stay in touch with existing customers – we have you covered.