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Have you found that no matter how many times you post on Instagram your follower count just doesn’t go up? Hey everyone, I’m Neil Patel, and today I’m going to share with you the best way to get more Instagram followers. Now before we get started, make sure subscribe to this channel, that way when we release more videos like this you’ll get notified. Quick question for you, how many followers do you have? Leave a comment below with the number. I’m going to go check out your profile, make sure you also include your handle, and I’m going to see that if you’re following these tips, and if you do your count should go up and I’m going to keep track of it. So let’s go over the main ways to grow your Instagram follower account.
Number 1. Stop stressing out about what you’re posting. This is the most important thing. If you can’t get this through your head and change your mindset, you’re not going to do well. Everyone’s like oh my God the lighting has to be perfect, I’ve gotta have makeup on. Who cares, just post! What you think will do well may not do well and unless you get that out of your head that everything isn’t going to be perfect. The moment you think it all has to be perfect, nothing is going to happen, you’re barely going to post. But the moment you’re okay with posting whatever, you’ll post six, seven, eight different things and you’ll find out what’s working.
The second strategy that I want you to follow is to stop posting the stuff that’s not working. You’re in a rut. in which you keep posting the same type of stuff, it’s not getting traction, but yet you keep posting it. If the same stuff isn’t working to grow your follower count, you shouldn’t post it. Third, I want you to start posting videos. We found that whether it’s a story or you’re just posting on your wall or in your feed, a video always does better than text. Creates way more engagement. Stop posting just text-based images. You can still do them every once in a while, but videos are the key both in your stories and in your feed. And what you’ll find is the more videos you post, the better off you’re gonna end up doing. Instagram and Facebook, Facebook, which is Instagram’s parent company, they’re all about videos these days.
If you go on any fan page you see someone post a video versus someone posting an image, you’ll notice that the video gets way more traction. It’s because Facebook prefers videos right now, and so does Instagram because they’re trying to crush every other video platform out there. For that reason, you need to be posting videos. The next tip I have for you is to get creative. I did an image on my Instagram telling people double tap this if you’re going to hit your goals or crush your goals in 2019. Did extremely well. Why did it do so well? It’s because I got creative and you can do the same thing. Doing clever things like telling people to double tap if they’re going to achieve this or do that or telling people to comment below, that’ll boost your engagement and spread your content out so more people start seeing it.
The fifth tip I have for you is to care about your audience. Instagram is a social network. Why aren’t you responding to every single comment? That shows you care. Why should someone follow you if you’re too lazy to respond to their comments? So care about your audience. If you don’t care you shouldn’t be on the social web. The sixth tip I have for you is to post more frequently. When it comes to images or on your main feed, post at least once every three hours. Ideally you shouldn’t be posting every hour, every two roughly once every three hours is the right amount. You can even do once every six hours, that’s fine but one every three to six hours is a sweet spot.
When it comes to stories, you should be pushing out at least nine stories a day. I know that sounds crazy but if you do that you’re gonna get way more engagement. And my last tip for you, it’s all about the micro content. What I mean by micro-content is everyone’s trying to like stage their photo shoots, their Instagram videos all this kind of stuff. Just be yourself! Bust out your phone, talk for 20-30 minutes and chop that up into little bite size clips and put that over your Instagram over time. You give a speech at a conference, chop that up and put that on Instagram five or six or seven times.
Take the big piece of content that you have, again chop it up and put that all over Instagram. People love micro content and when you’re creating it try to be realistic and be more like your real self, not the Instagram or the Photoshop version of yourself. People want to connect with humans, they don’t want to connect with other perfect people they can’t relate to. If you follow those tips, you’ll notice that your Instagram following count will start growing up. If you follow them and it doesn’t, put a comment below with your screen name, I’ll check you out, I’ll tell you what you’re doing wrong, we’ll fix it so that way it starts going up. That’s how confident I am that these tips will work. And if you need help growing your business, your traffic, your social profiles, check out my ad agency Neil Patel Digital and if you like this video make sure you leave a comment below, share it tell other people about it, subscribe to the channel and of course, like it. Thank you for watching.
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